Cheek Augmentation

Over the past year I’ve been enjoying offering cheek filler to my clients. It’s a treatment that I held back from for several years before suddenly realising how easy and safe it is.

The benefits of cheek filler include:

  • Improved facial contour
  • Reduction of stubborn extended crows’ feet
  • Treatment of nasolabial lines at source
  • Improvement in the jawline if it has been affected by sagging

What age of client benefits best from cheek filler?

My younger clients enjoy having improved facial contours whilst my older clients benefit from all of the above.

Which product?

A big issue with cheek filler amongst certain clientele is the fact that cheek augmentation typically requires 1ml bilaterally to achieve significant results. Furthermore, as it is typically a deeper product that is used for this treatment, the product cost is often significantly higher than that of the less viscous versions within the same product lines. I found it difficult to sell 2ml of cheek filler to a client whenever I was charging twice what i’d charge them for lips for example. But now i’m using Dermal Revolution (DEEP), a product i’ve developed initially for my own use, things are different. Using Dermal Revolution, i’m able to increase my profit per treatment whilst also reducing my price by heavily discounting a second ml filler whenever used for cheeks.

Which technique?

There are various options when it comes to cheek augmentation; in terms of both injection technique AND product choice. Take a look at the technique I have adopted when using Dermal Revolution (DEEP). The important thing to remember when delivering this treatment is that whilst usually hyaluronic acid is used to augment SOFT TISSUE, cheek filler involves augmentation of the bone- specifically the zygomatic arch. Some practitioners will augment anterior to the zygomatic arch but my preference is to focus on the arch itself as a safer and more aesthetically pleasing option. The technique involves depositing hyaluronic acid gel on the periosteum of the zygoma.

What about insurance?

Note that Hamilton Fraser have granted that Dermal Revolution (DEEP) be added as a named product on my indemnity policy, in the same way they do for Restylane, Juvederm and Belotero, at not additional cost.

If you have any questions about the above or you’d like to comment privately to me, you can reach me at

Dr Michael D Aicken